2005年06月20日
●安全な食事・・・
【中国】揺らぐ外国ブランド神話、食品不信続く
このニュースは中国人のブランド志向を崩し、中国国内企業にチャンスを与えるいいきっかけになるのではないかと思います。
国内の中小規模の会社でも、生き残りをかけて、一生懸命品質を上げ、国際基準を達成し、努力している会社が多々あるはずです。しかし、一般中国人の感覚は、
有名でない=信頼できない
というのが普通です。
有名でない小さな会社は、消費者の信頼を得るその一歩すら摘み取られているような気がするのです。
それよりも何よりも、中国は国内安全基準を徹底するべきだと思うんですけどね、、、。平気で国内の安全基準を下回る食品がスーパーに並んでいますからね。
しかし、それを徹底すれば多くの労働者が路頭に迷い社会不安がますます高まるのかもしれません。悩ましい問題です。
このエントリーのトラックバックURL:
http://disk-rescue.sakura.ne.jp/beijingarchi/blog/mt-tb.cgi/390
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